Rising unemployment rates and sinking consumer confidence affects business to business companies, just like any other. In these slouching economic times, all businesses have to look at new ways to reach their targeted audiences.
An inefficient business can still turn a profit in a good economy, but a recession can painfully highlight all the failing areas in a company. One such area is manually dialing sales leads instead of automating the process using an auto dialer.
An inside sales call center who's sales professionals manually dial all numbers can at times perform reasonably well when a greater percentage of contacts convert into clients. In a typical well-run B2B call center a sales professional, whose primary responsibility is lead generation, can be expected to make 40 or 50 calls each work day. That's if he was dialing manually. Once that same sales professional switches to using an auto dialer he can expect to be making 170 to 350 calls each workday.
An autodialer works like this: First the dialer has a contact list of leads loaded into the database. The auto dialer will then automatically place a call to each number on that list. Once dialed, the call is routed through to an available sales agent who takes the call as the number is ringing. If the call is busy or not answered, the dialer system can be used to send fax, voicemail, or email. By doing all this, auto dialers not only reduce the wasted time spent manually dialing, but also eliminate much of the wasted time spent dealing with busy signals and voice messaging systems.
A hosted auto dialer solution adds even more value to this system. By contracting with a hosted autodialer provider the maintenance, development, and set up of the dialer is completed by the host company. Also, no software needs to be downloaded on company computers. Instead the dialer software is accessed through the internet. This allows sales professionals to work from any location with a telephone and a PC connected to the internet. A hosted dialer solution works with whatever hardware a call center may currently be using.
Inside sales operations can continue to grow in a difficult financial recession, but only when smart telephony technology is used. An auto dialer is such a solution that eliminates much of the wasted time in call centers.Hosted dialer
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